Ep 88: 3 Must-Haves to Kickstart Member Progress

Oct 24

3 Must-Haves to Kickstart Member Progress

I'm currently just 10 days away from my daughter's wedding as I record this podcast episode. My office is overflowing with all things wedding-related, from sparklers to flower girl baskets, and let's not forget the flowers. The wedding planning process has been a lesson in embracing "less is more," especially as we work to create the wedding of her dreams on a tight budget and a short timeline.

Sure, planning a wedding is an event in itself, but what people truly remember is how they felt during the celebration – the fun, the joy, the experience. Similarly, in the world of community and business, it's not about the quantity of engagement; it's about the quality and the outcomes it generates.

In this episode, we're exploring a fundamental question: How do we transition community members from mere engagement to progress? I often emphasize that engagement isn't the ultimate goal in our communities – it's progress. It's a concept that can transform the way we approach community building.

We'll delve deep into this topic and provide you with valuable insights to help you shift your community's focus from mere engagement to meaningful progress. Listen to the entire episode to uncover the five key takeaways that can revolutionize your community-building journey.

Progress is the Goal, Not Engagement:

While engagement is important, it's crucial to remember that progress is the ultimate goal in our communities. People can engage in numerous places, but it's the progress they make that keeps them coming back for more.

Desire: The Fuel for Progress:

Not everyone joins a community with the same intentions. Some may be seeking connection and a sense of belonging, while others are focused on achieving specific goals. It's important to understand the desires of your members and provide an environment that supports their progress, whether it's in skill-building or finding like-minded individuals.

Belief: Making Progress Possible:

Belief plays a significant role in whether someone takes action and makes progress. It's not just about believing that the desired outcome is possible, but also believing that it's achievable for them personally. By showcasing diverse success stories and providing personalized coaching, you can help your members build the belief they need to take the next steps.

Clarity: Guiding the Way:

To help your community members make progress, you must provide them with clarity on their next steps. Whether it's through curated content, quizzes, roadmaps, or personalized calls, ensure that they know exactly what actions to take. By removing confusion and providing clear guidance, you empower them to move forward confidently.

Spotlighting Progress and Rekindling Desire:

Recognizing and celebrating progress is essential for maintaining motivation. Continuously remind your members of the purpose they joined for, the progress they've made, and the dream outcome they're working towards. By doing so, you rekindle their desire and keep them motivated to continue making progress.

The Progress Wheel ™

Engagement is just the beginning. To truly help your community members thrive, you need to focus on progress. By understanding their desires, building belief, providing clarity, and spotlighting progress, you can create an environment that fosters growth and empowers your members to take action.

Progress is the key to success in any community. So, let's shift our focus from mere engagement to meaningful progress! If you want to dive deeper into this topic, I highly recommend listening to the full podcast episode.